About Moneeb
We are a specialized digital platform for performing Umrah by proxy ("Umrah al-Badal"). We enable users to request that Umrah be performed on behalf of the ill, the incapacitated, and the deceased, through vetted Umrah performers whose credentials have been verified by our team. Our app provides live tracking of every stage of the Umrah, with photo, video, and real-time location documentation throughout execution — giving users a trustworthy, transparent, step-by-step experience.
- Vision
To become the first name that comes to mind for every Muslim wishing to send the reward of Umrah to a loved one — and to make transparent documentation and strict religious discipline a standard no provider in this field is exempt from, within the Kingdom of Saudi Arabia and beyond.**
- Mission
We empower everyone unable to perform Umrah themselves — due to death, illness, or incapacity — to reach this noble act of worship through a trustworthy digital system that combines precise adherence to Islamic rulings, complete and transparent documentation, and advanced technology, bringing peace of mind and safeguarding this sacred trust.**
- Strategic Goals
1. Leadership in Digitizing Umrah by Proxy
Building the most advanced and professional platform for delivering Umrah-by-proxy services digitally, through precise classification of each case (deceased, ill, incapacitated, martyr) and comprehensive, stage-by-stage documentation that leaves no room for doubt.
2. Raising the Trust Standard Across the Entire Sector
Establishing Moneeb as the benchmark against which others in this field are measured for transparency and religious compliance — raising user expectations across the whole market, not just within a single platform.
3. Expanding Our Impact to Muslims Worldwide
Moving from a local service to a platform that reaches every Muslim who wishes to gift an Umrah to a loved one, wherever they are, in their own language and in a manner suited to their culture.
4. Continuous Investment in Technology and Development
Adopting the latest digital solutions — live tracking, intelligent documentation, and more intuitive interfaces — to keep pace with evolving user expectations rather than settling for current achievements.
- How Does Moneeb Align with Saudi Vision 2030?
- Moneeb does not operate in isolation from the Kingdom's broader national transformation of the Hajj and Umrah sector; it moves in the same direction charted by Vision 2030, through real and tangible dimensions:
- Digital Transformation in Serving the Guests of God: The Pilgrim Experience Program — one of the programs delivering on Saudi Vision 2030 — aims to give the greatest possible number of Muslims the opportunity to perform Hajj and Umrah in the best possible manner, and to enrich their experience through the best services before, during, and after their journey. Moneeb contributes to this goal from a specific angle: serving those who cannot be physically present at all, delivering them a digital Umrah experience with complete integrity despite their physical absence.
- Empowering the Private Sector and Entrepreneurship: The Ministry of Hajj and Umrah launched the "Nusuk Business" platform to engage entrepreneurs and startups within a trusted network of service providers, in line with Vision 2030's goals of empowering the private sector. Moneeb, as a Saudi venture serving the Hajj and Umrah sector digitally, embodies this direction precisely: a private initiative addressing a genuine service gap with an entrepreneurial spirit committed to quality.
- Raising Satisfaction Indicators for the Guests of God: The Pilgrim Experience Program targets raising overall satisfaction among pilgrims and Umrah performers to above 90% by 2030, and satisfaction indicators for Umrah performers have already shown measurable improvement in recent years. Moneeb contributes to this goal through a user experience specifically designed to increase peace of mind and satisfaction in a precise detail the broader system may not fully cover: the experience of someone requesting Umrah on behalf of another person who cannot be present themselves.
- Smart Technologies and Service Efficiency: The Kingdom is moving at an accelerated pace toward advanced digital governance of the Hajj and Umrah sector (full cloud transformation, 5G networks, artificial intelligence in services). Moneeb adopts the same philosophy at its own scale: live tracking, verified digital documentation, and continuous improvement of the technical experience.
- Conclusion
- Moneeb's vision and mission are not slogans detached from a larger national context; they are a natural extension of a path the entire Kingdom is charting in developing the Hajj and Umrah sector and serving those who seek the House of God: a more humane, more transparent service, further empowered by technology in the service of worship. In this spirit, Moneeb aspires to be a small model reflecting a great national ambition: that the Guest of God — even when unable to be physically present — reaches an experience worthy of the standing of this act of worship.